Flockler: The Best Walls.io Alternative for Social Aggregation

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Published:  
October 24, 2025
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5
 min read

Summary

  • Flockler offers a single subscription that covers websites, events, digital signage, intranets, newsletters, and apps.
  • Features include AI moderation, automated AI alt text (EAA-ready), shoppable galleries, and custom forms.
  • Onboarding and support available 24x5 with a hands-on customer success team.
  • Flockler is free for the first 14 days.

Note: While Walls.io is great for events, costs can add up quickly due to its split-plan structure and paid add-on features. If you have large-scale/custom requests, the Flockler team is happy to build a tailored plan for you.

Before we jump into the reasons, here’s a quick comparison table that gives you the core differences.

OFFERING WALLS.IO FLOCKLER
Plans Separate paid plans for campaigns and use-cases across websites, events, and digital screens. One subscription that covers websites, event signage, intranets, newsletters, and digital screens.
Base price Monthly plans for web or digital signs, or a single-event pass, start at $270. Coverage across all platforms starts at $129 per month.
Integrations 15 social and content platforms 13 social and content platforms
Custom API Available for content aggregation Available for not just aggregation, but also bulk-feed creation for large-scale needs.
Image Alt Texts Manual adding of Alt text for website compliance A manual and AI-powered tool to automate Alt text for feed images.
Content Moderation Manual moderation. AI moderation add-on costs $96 a month The AI moderation tool [Garde AI] is available for no extra cost across all plans except the starter plan.
Shoppable Feeds Available for a $96 a month add-on Comes with all plans at no extra cost
Custom Forms Available for a $96 a month add-on Comes with all plans at no extra cost
Content Refresh Most feeds* refresh every 15 minutes unless on the highest plan*Twitter can have variable refresh rates depending on the account Most feeds* refresh every 5 minutes across all plans to try to meet real-time needs.
*Twitter can have variable refresh rates depending on the account
Content back-up for Reactivations 30-day backup unless on an annual plan 90-day backup as per GDPR limits
Compliance GDPR, CCPA, WCAG 2.1 GDPR, CCPA, WCAG 2.1 (EAA & ADA)
GDPR Data Processing Agreement Applies only to the Enterprise plan Applies across all Flockler plans.
Brand Customization Custom CSS is supported for all layouts Custom CSS is supported for all layouts
Views and engagement Unlimited views on website and signage plans, but event plans cap it at 500 unique attendee views unless on an annual plan. Unlimited views and engagement on all feeds across platforms.
Layouts Unlimited layouts and embeds Unlimited layouts and embeds
UGC curation User-generated Content aggregation available via keywords and hashtags User-generated Content aggregation available via keywords and hashtags
UGC management No UGC rights request feature The UGC rights request feature is available
Support Email and chat support only unless enterprise customer Priority support for all mid-tier and higher-tier plans
Customer onboarding Starts at the Enterprise plans On-request onboarding for all customers

5 reasons brands and agencies pick Flockler while looking for a Walls.io alternative

1) One subscription. All surfaces.

With Flockler, the same plan powers websites, events, digital signage, intranets, newsletters, and apps. No juggling parallel subscriptions for “Events vs Website vs Signage.” That’s more marketing horsepower, unified campaign management at a fraction of the budget.

2) AI that actually removes work

Garde AI auto-flags unsafe UGC (image + text) and automates publishing at scale, which is perfect for busy hashtag campaigns or always-on, evergreen community walls. Teams cut down on manual approvals without risking brand safety on either the copy or the creative front.

3) EAA/WCAG-ready out of the box

From June 2025, European sites serving EU customers were required to meet EAA accessibility standards or face penalties. This means alt text for images isn’t just a good practice anymore, it’s mandatory.

Flockler’s AI-generated Alt Text helps busy agencies and businesses avoid wasting time on the manual effort of painstakingly adding alt text to each feed image, ensuring inclusivity and accessibility checks are now conducted periodically.

4) Monetizing content for commerce

Turning UGC into shoppable galleries with clear CTAs across all CMSes, including Shopify, makes Flockler a great choice for online retail. You can also pipe in the exact social proof that nudges purchase, along with a ready-to-buy button. This comes at no added cost to our customers, while Walls has gated it behind a $96 add-on pricing.

5) Lower total cost, fewer add-ons

A single plan, built-in shoppable CTAs, manual content, faster refresh, onboarding support, and AI features mean fewer paid add-ons and predictable monthly costs compared with split plans. 

Where Walls.io does well

If you’re purely event-driven, Walls.io has polished event tooling, and you can buy passes for short-run activations, while they may cost you more. For some event teams, that’s all they need. 

Flockler caters to businesses that want to focus on social aggregation across multiple platforms and helps run events or UGC campaigns across more channels.

See how Flockler adds value to these premium brands

  • Harvard University: Flockler serves some of the top universities in the world, including Oxford, Stanford, Princeton, to name a few. Harvard University, specifically, is a long-time user, and it uses Flockler to display social feeds across websites, campus TVs, and event screens, customizing layouts to the brand.
  • Bayer 04 Leverkusen: Flockler powers the homepage/player pages wall and match-day live pages for this Bundesliga favorite, helping not just amp up match-day hype but also boost fan engagement on their website and on large live match screens.
  • Sohome (E-commerce): “Shop the look” shoppable Instagram embeds by Sohome, and their curation of user-generated images of their sleek luxury products using Flockler, help them build more social proof and authenticity for this Netherlands-based brand.
  • GoPro: On their awards page, GoPro has curated the best of their community content, turning it into a high-engagement hub.

Read more brand stories on our Case Studies hub.

Quick note on support 

On Flockler, we don’t gate support. While it’s true that mid-tier and up get priority support, we hand-hold every customer who’s creating a subscription with us. Irrespective of the plan, any customer can request onboarding help, so teams actually launch fast. We also help with strategy and scaling for agency and enterprise customers who are growing and launching new campaigns frequently.

So who should choose Flockler?

  • Brand & digital teams who want social proof across websites, product pages, and screens year-round to build their brand credibility and trust.
  • Businesses catering to the EU that need to meet EAA/WCAG with zero extra ops overhead.
  • E-commerce/Brands with stores turning UGC into shoppable feeds with real influence on CVR.
  • Sports & Entertainment needing reliable, high-engagement walls + match-day spikes without manual policing.
  • Corporations and organizations that need to run employee engagement and internal HR programs, leveraging our intranet capabilities

These are just a few examples; we have over 2k brands across travel, agencies, education, and government that put their trust in us.

FAQs

Is Flockler just for websites?

Flockler is for more than just websites. Events, digital signage, intranets, newsletters, and apps are also covered on the same subscription. 

Do I need extra tools for accessibility?

Flockler includes manual and AI Alt Text to help you meet EAA/WCAG standards across image-heavy feeds, standing as a full-stack, compliant walls.io alternative.

How fast do feeds refresh?

Feeds across all tiers refresh every 5 minutes, except Twitter, which can be variable.

Will moderation slow my team down?

No, Flockler has both editor role access with manual moderation powers as well as our in-built tool, Garde AI, that automates the heavy lifting of brand safety and moderation (image + text).

Ready to see it on your stack?

Spin up a 14-day free trial or book a fast demo. Bring one product page, one event screen, and one homepage module, we’ll make them accessible, shoppable, and safe in minutes.

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